Martell Greggson is the founder of Tiksta. He spent close to a decade in digital marketing and SEO before touching the growth industry, mostly building traffic for other people's businesses. Somewhere along the way he became a customer of the SMM panels himself, buying engagement wholesale and watching half of it disappear within a week. That frustration eventually pulled him to the other side of the counter. He started working with his own development team, built the delivery layer instead of renting it and spent years serving resellers who wanted supply nobody else could match.
Tiksta came out of a simple realization: the people paying the most for growth were the ones with the least access to it. He built it to open first-party delivery to everyone, not just the panel owners in the middle. His attention is now entirely on TikTok, the only platform he thinks is still genuinely winnable.